Not long ago I reported on a study which found that guitar cases have considerable power over women when they are asked on a date.
The French psychologist who conducted that study, Nicolas Gueguen, has been up to his old tricks again on the Atlantic Coast of France.
In a new experiment, reported in the journal Archives of Sexual Behavior, he had some women lying on a beach, face-down, reading a book (Gueguen, 2013). Sometimes they displayed a 10cm x 5cm temporary tattoo of a butterfly on their lower backs and sometimes not.
Without a tattoo they were approached 10% of the time, but with the tattoo this shot up to 24%. Not only that but the tattoo increased the speed with which men approached from 35 minutes up to 24 minutes.
Click on the link below to read the full article
Source material from PsyBlog